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Parliamentary question - E-014214/2015Parliamentary question
E-014214/2015

Classification of Internet advertising and online video

Question for written answer E-014214-15
to the Commission
Rule 130
Esther de Lange (PPE)

There are age-appropriate classification rules for, inter alia, films and television programmes, cinema advertising and video games. For the time being, however, there are no such rules for the same video content and advertising when provided online.

The Netherlands Institute for Classification of Audiovisual Media (NICAM) and the British Board of Film Classification (BBFC) have developed a rating tool for online video. Depending on what online platforms decide, uploaders and users can rate content in classification categories such as violence, drugs, sex and language.

1. Is the Commission familiar with the NICAM‐ and BBFC-developed tool for videos on online platforms such as Youtube and DailyMotion, and should classification systems be available for online content too?2. As part of the review of the Audiovisual Media Services Directive, how will the Commission safeguard under-age Internet users and address the differences in rules between advertising and video material on online platforms and the same material on television, in cinemas and in video games?3. Does the Commission regard the agreements with the industry, as part of the European Strategy for a Better Internet for Children, as sufficient in order to prevent children from being exposed to inappropriate advertising, or do they need to be made more stringent? Is the Commission including this aspect, too, in its Digital Single Market proposals?