Future Policy Options in Franchising in the EU: Confronting Unfair Trading Practices

Briefing 14-10-2016

As in other supply chains, unfair trading practices (UTPs) also occur in franchise in the EU. In view of the strong cross-border component in franchising, there are sound reasons to state that a uniform (legislative) approach to correct UTPs is advisable so that franchisees located in different member states receive equal protection.