Green Claims Directive

kick off trilogue
Trilogue Green Claims © European Union (2025) - European Parliament

The first trilogue on Green Claims took place on 28 January 2025, during which the Parliament and the Council presented their mandates and priorities. This proposed Directive is about substantiation and communication of explicit environmental claims. The co-Rapporteurs are Mr Sandro Gozi (Renew, IMCO) and Ms Delara Burkhardt (S&D, ENVI).

In a nutshell, Parliament's position provides for:

  • Environmental marketing claims like "biodegradable" or "less polluting" to be submitted for verification before companies may use them
  • Simpler and common types of claims to benefit from easier or faster verification
  • Penalties including exclusion from procurement processes, confiscation of revenues, and a fine of at least 4% of annual turnover.