New consumer agenda

Briefing 03-02-2021

Consumer expenditure accounted for 52.6 % of European Union gross domestic product (GDP) in 2019. Meanwhile, in the same year, one in five consumers said they had had at least one reason to complain about a purchase the previous year – a number largely unchanged for a decade. Increasingly, consumers do their shopping online. One in six people bought at least one item online in 2019. Yet while online shopping is now ubiquitous, European rules have lagged behind. On 13 November 2020, the European Commission published a new consumer agenda – its strategy for consumer policy for the 2020-2025 period. The strategy aims to address five long-term priorities: the green transition, digital transformation, redress and the enforcement of consumer rights, the specific needs of certain consumer groups, and international cooperation. In addition, it proposes measures to address immediate challenges that have emerged during the pandemic. Over the next five-year period, the Commission plans to empower consumers for the green transition: giving them information on the sustainability of products; establishing a right to repair; and laying down rules regarding green claims. It plans to tackle problematic practices on online marketplaces, fix the gaps in rules on product safety, especially for products sold online, and improve enforcement of existing rules. At the same time, it plans to improve protection of vulnerable groups, especially people who do not have access to the internet, and children. It plans to revise the rules for retail banking and improve financial advice services in Member States. Although the European Parliament has not adopted a resolution on the consumer agenda per se, it has adopted several legislative and non-legislative resolutions on topics covered by the agenda, including the sustainable single market, product safety, the future digital services act and artificial intelligence. Various stakeholders have expressed their views on the new consumer agenda, both during the public consultation before it was published, and following its publication.