Boosting e-Commerce in the Digital Single Market: A Foundation for European Growth and Competitiveness

15-09-2016

This paper reviews global trends in e-commerce and provides an analysis of the opportunities a Digital Single Market (DSM) would create for European entrepreneurs. The paper argues that the economic impact of the DSM could be enhanced by placing greater attention on the enabling conditions for entrepreneurial success, particularly by ensuring entrepreneurs have access to anchor customers, an ample supply of growth capital, sophisticated management talent and well-coordinated supports for scale-ups and internationalization. This document was prepared by Policy Department A at the request of the European Parliament’s Committee on Internal Market and Consumer Protection.

This paper reviews global trends in e-commerce and provides an analysis of the opportunities a Digital Single Market (DSM) would create for European entrepreneurs. The paper argues that the economic impact of the DSM could be enhanced by placing greater attention on the enabling conditions for entrepreneurial success, particularly by ensuring entrepreneurs have access to anchor customers, an ample supply of growth capital, sophisticated management talent and well-coordinated supports for scale-ups and internationalization. This document was prepared by Policy Department A at the request of the European Parliament’s Committee on Internal Market and Consumer Protection.